Please contact us if you want to know more. About a case. Or what we can do for you. If you want to be even more inspired, sign up for our morning briefings.
Amaliegade 14, st.
DK-1256 Copenhagen K
+ 45 30 98 47 00
© OMI 2018
Today BabySams universe of baby related thought leadership, which focusses on relevance for the individual parent/baby’s needs, consists of many different initiatives other than the BabyGuide, including physical in-store advisors, a video blog, several email communication tracks with in-depth advice, tips and tricks, which has helped BabySam grow their credibility and not least the conversion rate of their most important digital channels.
TUBA is an NGO that supports young adults that have grown up in homes with alcohol abuse. By pushing the right content as well as using digital media and influencers, we helped Tuba create a campaign with the purpose to push TUBA’s message across the whole Danish population and on to the political agenda. The primary campaign message was a short film, showing alcohol abuse from a child’s perspective. We developed a media strategy and creatives that supported the film’s story and TUBA’s mission. The campaign reached 1 out of 8 Danes, and engagements went way beyond likes and shares as several hundred shared their own personal experiences and thoughts on the topic of alcohol abuse on the campaign’s Facebook page.
We helped CryoLabCPH create a Brand Platform, Visual Identity and strategy for the launch of the first whole Body Cryo Therapy treatments in Denmark. Furthermore, we developed their SoMe Strategy and website to help them introduce cryotheraphy in Denmark. We introduced a brand new product and service to the Danish commercial market, and we are proud to see that cryotherapy is becoming a popular wellness and SPA treatment, that is no longer just used by athletes and celebrities.
Optimising cost per lead with targeted search, display and social media campaigns and high conversion rate optimised landing pages, promoting Shopbox’ plug-and-play POS package for restaurants and retailers.
Implementing Marketing Automation at Peugeot Norway, turbo charging their permission recruitment, newsletter and email marketing making this an effective lead generation engine, while offering ongoing consultancy regarding media and website optimisations to increase the overall volume of online leads.
A completely new strategy and brand makeover relaunching and repositioning one of the leading companies within the nutraceutical business. Furthermore, we developed a new communication concept, visual identity and corporate website introducing a differentiating never-seen-before fresh, light and human approach to promoting third-party nutraceutical product manufacturing. This, in combination with increased permission and social media marketing has provided a strong supplement for Ayanda’s B2B promotion efforts.
Omnicar empowers the car industry. We’ve empowered Omnicar by creating the brand platform, website and promotion activities that form the marketing base of this rapidly growing software platform, helping them generate great results on increased awareness and not least attracting both new customers and investors.
Previously part of the SuperOffice brand, we took Caesar CRM solo, positioned them – gave them a new look and a website.
Designing their new visual identity, video content and a brand-new website for the launch of the new city carsharing service, GreenMobility – Din Bybil, which has rapidly become Copenhagen’s most used car sharing solution.
Helping pet product manufacturer, Jørgen Kruuse, launch their new series of chewable fish oil products for dogs, we conducted the whole process from naming the product line “VitalChew” to designing both packaging, offline and online promotion and executing the product launch across multiple media platforms, making more than a few dog packs bark for more fish.
Highest savings. Fastest refund. More Shopping. That’s the simple claim of the app, which makes it a lot easier for non-EU tourists to get the maximum Tax Free refund when shopping within the EU. Having built the conceptual and visual design for Custom Cash, we began marketing the app in May 2018, effectively growing app downloads and usage numbers, while supporting the rapid growth of the network of affiliated stores and other partners.
Changing the offline first media approach of Copenhagen’s oldest luxury department store, founded in 1891, into a well-oiled digitally driven marketing engine, with focus on delivering relevant messages to each of the house’s many different target audiences, massively increasing engagement, website traffic and not least marketing ROI from both local and tourist customer segments.
Planning and executing overall marketing and media strategies, designing websites, tv, video, digital and in-store campaigns, we helped Abigo launch and continuously market OTC pharmaceutical products TearsAgain, Vaxol and Neurol on the Scandinavian market, helping them generate notable market penetration and grow product sales incrementally.
Creating a series of POS, in-store and other offline materials helping mobile repair company, Mobylife, grow end user product and service awareness and promote business services.
Implementing Marketing Automation at Norway’s 2nd largest car importer, has provided Bertel O. Steen with a brand-new way of communicating with both potential and existing customers in a business otherwise dominated heavily by one-size-fits-all communication and large scale tv, offline and banner campaigns, raising both the number of inbound new car leads and aftermarket promotion ROI.