Last updated: (22.12.17)
Collected data is used to improve usability on omi.dk. By using omi.dk, you agree to the collection and use of information in accordance with this policy.
Cookies are small pieces of text sent by your web browser by a website you visit. A cookie file is stored in your web browser and allows the Service or a third-party to recognize you and make your next visit easier and the Service more useful to you.
Cookies cannot contain malicious code such as virus. It is possible to delete or block cookies. If you delete or block cookies, your user experience may be impaired by becoming less relevant to you. In addition, you may risk that the site is not working optimally and that you may not be able to access some of the content on the website.
• Behavioral targeting through different media platforms, which enables showing as relevant content as possible to users.
• Improve the technical functionality and user experience.
• Track statistics and measure traffic via Google Analytics.
Personal information is any kind of information that may be attributed to you to some extent. When you use our website, we collect and process a variety of such information. This happens for example by general content access when you sign up for our newsletter or otherwise make use of our services.
We typically collect and process the following information: A unique ID and technical information about your computer, tablet or mobile phone, your IP number, geographic location, and which pages you visit. If you provide following information and explicit consent, we also process: name, mobile phone number and e-mail address. This will typically be in connection with signing up for a newsletter or via a contact form.
The information is for example used to target our advertising, to deliver the desired service(s) and/or goods, statistics, and to contact you in response to contact form, signups and similar.
Cookies can collect additional personal information about you, such as your IP address, your preferences or your use of digital services. This information can be used for behavioral individual targeting advertising, editorial content, and for profiling users on the site.
Like many site operators, we collect information that your browser sends whenever you visit omi.dk.
This Log Data may include information such as your computer’s Internet Protocol (“IP”) address, browser type, browser version, the pages of omi.dk that you visit, the time and date of your visit, the time spent on those pages and other statistics.
The information is used to identify you as a user and ensure that you are shown information that most likely will be relevant to you as well as to provide the services you have requested, such as to send a newsletter. In addition, we use the information to optimize our services and content.
Period of storage
The information is kept for the time allowed by law and we delete them when they are no longer necessary. The period depends on the nature of the information and the background for storage. Therefore, it is not possible to specify a general timeframe for when information is deleted.
Disclosure of information
Data about your use of the website, which pages you have looked at and possibly click on, your geographical location, your gender, and age segment, etc. is not disclosed to third parties. In addition, we use a number of third parties to store and process data. These only deal with information on our behalf and may not be used for their own purposes.
Disclosure of personal information such as name and e-mail, will only happen if you consent to it. We only use data processors in the EU or in countries that can provide your information with adequate protection.