NEW APPROACHES TO
(Morning Briefing May 8th is closed for new sign ups)
Join our Morning Briefing, June 13th 8.30 to 11.00, to gain insights into generating repeat business in a disloyal world. We will share trends, tips & tricks and take deep dives into some great examples where a new approach to customer loyalty has paid off.
The Morning Briefing is mainly for C-level and marketing decision makers in B2C companies.
JOIN US FOR AN
Most B2C companies experience decreasing customer and brand loyalty. Increased competition, complex consumption patterns and even technology make it difficult for many to maintain large loyal followings. This is especially true for those who fail to adjust to a reality where being proactive and data driven is pivotal to achieving repeat business.
In today’s market you must provide your customers with highly relevant experiences across all customer touchpoints.
This covers everything from your communication, your product, your service and your shop (physical as well as online). An optimised approach will allow you to succeed in such a manner you don’t have to waste resources on profit-cutting discount campaigns, bonus systems and other expensive incentives.
08.30-09.00 Breakfast & Welcome
09.00-09.50 Treat your Customers as Customers – Tine Hertz, CEO OMI
09.50-10.20 Loyalty Program v2.019 – Mads Læsø Christensen, Head of Media, OMI
10.20-10.50 Create a new Business Model, where customers can’t say no – Claus T. Hansen, OmniCar